Privacy policy

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This Privacy Policy describes how 99ovr.gg (the “Site” or “we”/“us”) collects, uses, and discloses your Personal Information when you visit our Site, make a purchase, or interact with us for custom merchandise services (including B2B orders for events, fundraising, travel sports teams, and similar purposes).Last updated: March 3, 2026Contact UsIf you have questions about this policy, our privacy practices, or wish to exercise your rights (e.g., access, deletion), contact us at:Email: contact@99ovr.gg
Mail: 99ovr, LLC, 1003 Sonie Drive, Sewickley, PA 15143, United States
Collecting Personal InformationWe collect Personal Information (any info about an identifiable individual) as follows:Device Information
Purpose: To load the Site accurately, analyze usage, improve functionality, and detect issues/fraud.
Source: Automatically via cookies, log files, web beacons, tags, or pixels when you access the Site.
Disclosure: Shared with our processor, Shopify Inc.
Personal Information collected: Web browser version, IP address, time zone, cookie IDs, viewed pages/products, search terms, interaction patterns.
Order Information
Purpose: To fulfill orders/contracts (provide custom merch, process payments, ship, invoice, communicate about orders), screen for risk/fraud, and (with your consent/preferences) send marketing about our products/services.
Source: Directly from you during checkout or order requests.
Disclosure: Shared with Shopify (our processor) and necessary shipping/payment providers.
Personal Information collected: Name, billing/shipping address, payment details (credit card info processed securely via Shopify Payments or similar — we don't store full card numbers), email address, phone number, and any custom order details (e.g., team/event info).
Customer Support Information
Purpose: To provide support, respond to inquiries, resolve issues, and improve services.
Source: Directly from you (e.g., via email, contact form, chat).
Disclosure: Shared with Shopify (for support tools) and any relevant service providers (e.g., email platforms).
Personal Information collected: Name, email, phone, order details, messages/descriptions of issues, and any attachments provided.
We may collect additional info if required for custom B2B orders (e.g., organization/team contacts), always for fulfilling your request.MinorsThe Site is not intended for individuals under 13. We do not knowingly collect Personal Information from children under 13. If you are a parent/guardian and believe we have collected such data, contact us immediately to request deletion.Sharing Personal InformationWe share Personal Information only as needed:
  • With Shopify to power our store (see their policy: https://www.shopify.com/legal/privacy — updated March 2, 2026).
  • With service providers for order fulfillment, shipping, payments, fraud prevention, analytics, and support.
  • To comply with laws, respond to legal requests (subpoena, warrant), protect rights/safety, or prevent fraud.
  • In a business transfer (e.g., merger) — with notice where required.
We do not sell Personal Information (as defined under CCPA/CPRA and similar laws).Behavioral AdvertisingWe use your info for targeted ads/marketing we believe may interest you (e.g., custom merch promotions).
  • Google Analytics: Understand Site usage (opt-out: https://tools.google.com/dlpage/gaoptout).
  • We share Site usage, purchases, and interactions with advertising partners (via cookies/technologies; consent may apply based on location).
  • Shopify Audiences: Share purchase/email info with Shopify for cross-merchant targeting (other merchants may show you ads).
For more on targeted advertising: https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.Opt-out options: If in a state with "Do Not Sell/Share" rights (e.g., California, Colorado, Connecticut), look for our footer link or contact us.Using Personal InformationWe use it to:
  • Provide/sell products/services (offer custom merch, process orders, ship/fulfill).
  • Communicate (order updates, support, marketing with consent/preferences).
  • Improve Site/services, prevent fraud, comply with laws.
Lawful Basis (for EEA/UK Residents under GDPR)We process under:
  • Consent (e.g., marketing).
  • Contract performance (e.g., orders).
  • Legal obligations.
  • Legitimate interests (e.g., fraud prevention, analytics — not overriding your rights).
  • Vital interests/public task (rarely).
RetentionWe retain Personal Information as long as needed for purposes (e.g., order fulfillment, legal requirements) or until you request erasure (subject to exceptions). Order data typically kept for accounting/tax (several years); contact us for deletion requests.Automatic Decision-MakingWe do not use fully automated decisions with legal/significant effects. Shopify uses limited automated fraud tools (e.g., temporary IP/credit card blacklists for hours/days) without significant impact.Your RightsGDPR/EEA/UK: Access, correct, erase, restrict, object, port data, withdraw consent. Contact us; data processed in Ireland then transferred to Canada/US (via Shopify's safeguards like Standard Contractual Clauses — see https://help.shopify.com/en/manual/your-account/privacy/GDPR).CCPA/CPRA (California) & Similar US State Laws (e.g., Colorado, Connecticut, Virginia): Right to know/access, correct, delete, opt-out of sale/sharing/targeted ads. Designate an agent if needed. We do not discriminate against rights exercisers.Contact us to exercise rights.CookiesWe use cookies for functionality, analytics, advertising (see full Shopify list in your original policy — it remains accurate). Manage via browser settings or our cookie banner (if enabled). Blocking may affect Site features. We do not respond to Do Not Track signals due to lack of industry standard.Data SecurityWe implement reasonable technical/organizational measures to protect data (via Shopify and our practices), though no method is 100% secure.Changes to This PolicyWe may update this policy for changes in practices, laws, etc. Post updates here with new "Last updated" date. Continued use constitutes acceptance.